Best time to post on social media in 2026

Best time to post on Facebook in 2026

The best time to post on Facebook in 2026 is a weekday morning between 8:00 and 11:00, with Tuesday and Wednesday the strongest days, in your audience's local time.

3 of the 4 studies we read name 9:00. Sprout is the exception: it finds the most engagement arriving between 12:00 and 20:00 on Tuesday and Wednesday.

Avoid weekends and the hours between midnight and 5:00.

ยท 4 studies read

Mornings, before the working day takes over

Buffer, Hootsuite and Metricool all name 9:00, and Buffer's 14 million Facebook posts do best between 6:00 and 11:00 on weekdays. Afternoons, 12:00 to 17:00, are Buffer's weakest stretch.

Buffer finds one exception: on Mondays, posts between 19:00 and 22:00 beat the morning.

Each bar is how many of the 4 studies name it as a best time. Yellow bars have the most agreement. Local time.

Tuesday and Wednesday lead, weekends trail

Tuesday and Wednesday are each named by 2 of 4 studies, and no study ranks a weekend day among Facebook's best. Buffer's weakest day is Saturday, Metricool's is Sunday.

Each bar is how many of the 4 studies name it as a best time. Yellow bars have the most agreement. Local time.

Why Sprout says afternoon

Sprout measures when reactions and comments happen, not when the post went out. A post at 9:00 keeps collecting through the day, so the two answers fit together: publish in the morning, and expect the engagement to run into the afternoon.

Metricool's Facebook page uses its 2025 data, and its main guide gives 12:00 to 14:00 on Monday and Wednesday instead. That makes 9:00 the safer start.

  • BufferBest daysWed, ThuBest hours6:00 to 11:00Top slotThursday 9:00
  • Sprout SocialBest daysTue, WedBest hours12:00 to 20:00Top slotNone named
  • HootsuiteBest daysTueBest hours5:00 to 7:00, 9:00Top slotTuesday 9:00
  • MetricoolBest daysMonBest hours8:00 to 12:00, 17:00 to 19:00Top slotMonday 10:00

Sources and method

Every window in this guide is what a study's own page says, read on the date beside it. Where a study's overview and its page for one platform disagree, we used the platform page, which is newer and narrower.

The charts count how many of the studies name each hour or day. They show where the studies agree, not how much engagement an hour gets: no study publishes its raw numbers.

Posting slots

Your page posts at 9:00 while you open the shop

Plan a week of Facebook posts in one go and Buzzmark sends each at a posting slot on your audience's clock. Natural times move each post a few minutes off the hour, so a week doesn't read as automated.

How best times work

Starter slots for a new social set

  • FacebookMon to Fri 9:00

On the set's own clock. Your own best hours replace them once 10 posts have engagement.

Questions people ask

More answers in the FAQ