Dates worth a post.
All year.
The days people already talk about, with an angle for a small business on each one. Pick the ones that fit your place and skip the rest.
One file, every date, works in Apple Calendar, Google Calendar and Outlook.
Up next
- Today
Cinnamon Bun Day
Food and drink
- Today
World Animal Day
Awareness
- Tomorrow
World Teachers' Day
Awareness
- Tomorrow
World Architecture Day
Sport and culture
October
17 dates
Hispanic Heritage Month
AwarenessUSA maker, a supplier or a teammate, named, and what they brought to the business. Only if it's true.
Fits any business
Oktoberfest
Food and drinkEUThe beer, the pretzel and the table you can book, with prices.
Fits cafés, restaurants, shops
Black History Month (UK)
AwarenessUKA supplier, a maker or a mentor you actually work with, and what you learned from them. Only if it's true.
Fits any business
Breast Cancer Awareness Month
AwarenessWhere to get checked near you, and the money you give, in figures. The pink ribbon alone is not a post.
Fits clinics, salons, gyms, shops
International Coffee Day
Food and drinkThe roaster, the farm and the price per cup, in that order.
Fits cafés, restaurants, shops
World Smile Day
FunThe customer who left grinning, with their OK, and why.
Fits salons, clinics, cafésFirst Friday of October
Cinnamon Bun Day
Food and drinkSwedenKanelbullens dag: the queue at opening, the count at closing, and the dough recipe if you dare.
Fits cafés, restaurants, shops
World Animal Day
AwarenessThe shelter you support, and how to help from your counter.
Fits shops, cafés, tradespeople, clinics
World Architecture Day
Sport and cultureThe building you work in, when it was built, and the part you'd never change.
Fits studios, tradespeople, cafésFirst Monday of October
World Teachers' Day
AwarenessA discount for teachers this week, and the teacher who changed what you do for a living.
Fits cafés, shops, clinics, salons
World Mental Health Day
AwarenessWorth planning aheadWhat your team can do on a bad day, as policy: the day off, the shorter shift, the person to call. Skip the platitude.
Fits any business
Get to Know Your Customers Day
Business and workAsk one real question about how they use what you sell, and answer the replies in person.
Fits any businessThird Thursday of each quarter
Boss's Day
Business and workUSLet the team post about the boss for once. Whatever they write goes up unedited.
Fits any business
World Food Day
Food and drinkWhat happens to the food you don't sell by closing time, with the numbers.
Fits restaurants, cafés, shops
Clocks go back (Europe)
Holidays and seasonsEUAn extra hour. Say what's open early, and that the dark evenings mean the lights are on at your place.
Fits cafés, gyms, clinics, shopsLast Sunday of October
All Saints' Day (Sweden)
Holidays and seasonsSwedenAlla helgons dag: candles, a quiet day, and your hours across the long weekend.
Fits cafés, shops, restaurantsThe Saturday between 31 October and 6 November
Halloween
Holidays and seasonsWorth planning aheadThe one thing you do for it well, from the window display to the pumpkin menu, and the hours if you close early for the kids.
Fits any business
Pick a date. Buzz writes the post.
A date is a reason to post, not a caption. With a Hive profile, Buzz writes it in your voice, checks it against your rules and puts it on your calendar for your best time that day.

Northlight Studio
@northlightstudio
World Bee Day. In June the lime tree outside our window is loud with bees, and its flower yellow found its way into our summer palette. These are the 5 swatches we keep coming back to.
Best time
