Dates worth a post.
All year.

The days people already talk about, with an angle for a small business on each one. Pick the ones that fit your place and skip the rest.

Add to your calendar200 dates in 2026

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  1. Cinnamon Bun Day

    Food and drink

    Today
  2. World Animal Day

    Awareness

    Today
  3. World Teachers' Day

    Awareness

    Tomorrow
  4. World Architecture Day

    Sport and culture

    Tomorrow

October

17 dates

  1. Hispanic Heritage Month

    AwarenessUS

    A maker, a supplier or a teammate, named, and what they brought to the business. Only if it's true.

    Fits any business

  2. Oktoberfest

    Food and drinkEU

    The beer, the pretzel and the table you can book, with prices.

    Fits cafés, restaurants, shops

  3. Black History Month (UK)

    AwarenessUK

    A supplier, a maker or a mentor you actually work with, and what you learned from them. Only if it's true.

    Fits any business

  4. Breast Cancer Awareness Month

    Awareness

    Where to get checked near you, and the money you give, in figures. The pink ribbon alone is not a post.

    Fits clinics, salons, gyms, shops

  5. International Coffee Day

    Food and drink

    The roaster, the farm and the price per cup, in that order.

    Fits cafés, restaurants, shops

  6. World Smile Day

    Fun

    The customer who left grinning, with their OK, and why.

    Fits salons, clinics, cafésFirst Friday of October

  7. Cinnamon Bun Day

    Food and drinkSweden

    Kanelbullens dag: the queue at opening, the count at closing, and the dough recipe if you dare.

    Fits cafés, restaurants, shops

  8. World Animal Day

    Awareness

    The shelter you support, and how to help from your counter.

    Fits shops, cafés, tradespeople, clinics

  9. World Architecture Day

    Sport and culture

    The building you work in, when it was built, and the part you'd never change.

    Fits studios, tradespeople, cafésFirst Monday of October

  10. World Teachers' Day

    Awareness

    A discount for teachers this week, and the teacher who changed what you do for a living.

    Fits cafés, shops, clinics, salons

  11. World Mental Health Day

    AwarenessWorth planning ahead

    What your team can do on a bad day, as policy: the day off, the shorter shift, the person to call. Skip the platitude.

    Fits any business

  12. Get to Know Your Customers Day

    Business and work

    Ask one real question about how they use what you sell, and answer the replies in person.

    Fits any businessThird Thursday of each quarter

  13. Boss's Day

    Business and workUS

    Let the team post about the boss for once. Whatever they write goes up unedited.

    Fits any business

  14. World Food Day

    Food and drink

    What happens to the food you don't sell by closing time, with the numbers.

    Fits restaurants, cafés, shops

  15. Clocks go back (Europe)

    Holidays and seasonsEU

    An extra hour. Say what's open early, and that the dark evenings mean the lights are on at your place.

    Fits cafés, gyms, clinics, shopsLast Sunday of October

  16. All Saints' Day (Sweden)

    Holidays and seasonsSweden

    Alla helgons dag: candles, a quiet day, and your hours across the long weekend.

    Fits cafés, shops, restaurantsThe Saturday between 31 October and 6 November

  17. Halloween

    Holidays and seasonsWorth planning ahead

    The one thing you do for it well, from the window display to the pumpkin menu, and the hours if you close early for the kids.

    Fits any business

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Northlight Studio logo

Northlight Studio

@northlightstudio

World Bee Day. In June the lime tree outside our window is loud with bees, and its flower yellow found its way into our summer palette. These are the 5 swatches we keep coming back to.

Best time

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A sample post for World Bee Day, written for a made-up design studio.